Head of Marketing

Digital Marketing / Marketing

Ref: 256Thursday 24 November 2022

Join a successful eCommerce business based near Durham. Excellent salary and benefits on offer.

We are looking for a Head of Marketing. Working as a key part of our client's management team, you will be responsible for overall digital performance and results within a successful eCommerce business.
 
Role: Head of Marketing (you might be called a Head of Digital, Digital Marketing Manager, eCommerce Manager, CRM Manager, Digital Strategist etc...)
Location: Near Durham
Salary: £50k-£55k p.a. 

 
You will be strategic and analytical in nature and be able to find solutions to problems to ensure maximum return on Digital spend. 
 
Responsibilities…
 
  • Driving digital/eCommerce excellence to maximise ROI
  • Managing budgets to deliver eCommerce campaigns that meet or exceed objectives, while remaining on-time and on-budget
  • Analyse business-wide consumer analytics and behavioral reporting (i.e. customer segmentation models, analysis of purchase history, demographics etc….)
  • Drive continuous optimisation of product recommendations, cross-selling and merchandising opportunities based on customer modelling
  • Delivering excellent PPC (Search, Display, Video) campaigns/results in-house
  • Producing regular campaign dashboards and reports that enable stakeholders to understand the real-time performance of campaigns
     
We seek a bright, articulate individual who is commercially savvy and can offer demonstrable knowledge of the following…
 
  • Strong analytical skills coupled with project management and planning skills
  • Substantial knowledge in CRM segmentation, campaign management, direct marketing, offer management, data mining, interactive marketing, database marketing, and email marketing.
  • Experience working with multiple communication channels in consumer interactions. 
  • Experience in set-up and development of corporate-level CRM programs and campaigns.
  • High level of technical literacy; quickly learning new technologies
  • CRM software experience
  • Ability to demonstrate excellent ROI results when engaged in similar roles previously
  • Ability to manage/lead a small digital marketing team. 
     
In exchange for your expertise, you can expect great training and excellent benefits.
 
Send me your CV for immediate consideration or schedule a call with me to discuss the role further. 
 
This is a full-time, permanent role. Due to the nature of the team-orientated environment, it is likely to be an office-based role for the first six months. 
 
Both prosperIS and our Client are equal-opportunity employers. No terminology used in this advert is intended to discriminate on the grounds of age, race, sex, disability etc...